Classical music marketing:  Norm Lebrecht needs a beer or two (updated)
Beer / Drink / Humor / Music News & Info: Classical

Classical music marketing: Norm Lebrecht needs a beer or two (updated)

Back in 2007, long before All is Yar was a mere Fig Newton of my imagination, Victoria Bitter (VB) beer company teamed with the Melbourne Symphony and Orchestra Victoria — playing together as the “Victoria Bitter Orchestra” — to create a unique commercial:  it featured the combined orchestras playing VB’s jingle using variations on a theme … Continue reading

Turning pages:  it can’t be that hard, can it?
Humor / Los Angeles Chamber Orchestra / Music News & Info: Classical

Turning pages: it can’t be that hard, can it?

Thoughts of this coming weekend’s concerts of the Los Angeles Chamber Orchestra conducted by their tech-loving Music Director, Jeffrey Kahane, reminded me of how he has increasingly taken to using iPads instead of regular sheet music, especially when playing the piano.  Among other reasons, it helps him avoid page-turning snafus.  Timo Andres also used one … Continue reading

Beer / Drink / Humor / Music News & Info: Classical

Symphony in Beer

You know, some things just don’t get old, especially when it involves the combination of two of my favorite things:  orchestras and beer. Here’s a real 2007 Australian commercial for Victoria Bitter beer starring the Melbourne Symphony and Orchestra Victoria (playing as the “Victoria Bitter Orchestra”) in a performance of “The VB Stubby Symphony.”  Also … Continue reading

Humor / Los Angeles Opera / Los Angeles Philharmonic / Music News & Info: Classical

Classical music marketing — try it yourself, win LA Opera tickets

Just got back from a week’s vacation up in Northern California:  fun in Yosemite, Napa, and Sonoma.  I spent some quality time outdoors hiking and relaxing, not to mention tasting some very yummy wines (more on that in the near future).  Much of the week was spent unplugged and away from the internet (partially by … Continue reading

Humor

Why only now?!

Welcome to “All is Yar,” a blog devoted to enjoying life in all ways big and small, cheap or expensive, highbrow and low. I finally decided to start writing my own musings and rants after years of reading and commenting on what others — professionals and opinionated amateurs alike — have written about music, food, … Continue reading